Thank you for choosing to be part of the Esthetics By Rasheeda community. We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this policy or our practices related to your information, please contact us at info@estheticsbyrasheeda.com.

When you visit our website or use our services, you trust us with your personal information. We take your privacy very seriously. This Privacy Policy explains what information we collect, how we use it, and what rights you have. Please take the time to read through it carefully. If you do not agree with any terms in this policy, please discontinue use of our website and services.

This Privacy Policy applies to all information collected through our website, booking system (Acuity Scheduling), and any related services, sales, marketing, or events (collectively referred to as the “Services”).


1. WHAT INFORMATION DO WE COLLECT?

Personal Information You Disclose to Us

In short: We collect personal information that you voluntarily provide to us when booking appointments, filling out forms, purchasing products, or contacting us.

The type of information we collect depends on how you interact with us and the Services. This may include:

Information Provided by You

  • First and last name

  • Email address

  • Phone number

  • Mailing or billing address

  • Login information (if applicable)

  • Skincare concerns and intake form responses

Credentials

We may collect passwords or authentication information if you create an account through our booking or store system.

All personal information you provide must be true, complete, and accurate. You must notify us of any changes to your information.


2. HOW DO WE USE YOUR INFORMATION?

In short: We use your personal information for business purposes, fulfillment of contracts, legal obligations, and/or with your consent.

We use the information we collect or receive to:

Send marketing and promotional communications

With your consent, we may send updates about services, educational content, offers, or promotions. You may opt out anytime.

Send administrative information

We may send confirmations, reminders, policy updates, or important service-related messages.

Fulfill and manage appointments and orders

We use your information to:

  • Confirm bookings

  • Process payments

  • Deliver product orders

  • Manage returns or questions

  • Provide customer support

Enforce policies and legal requirements

We may use information to enforce our terms, respond to legal requests, or prevent harm.

Provide services to you

This includes consultations, treatments, recommendations, and follow-ups related to your skincare needs.

Respond to inquiries

We may use your information to respond to emails, questions, or support tickets.


3. WILL YOUR INFORMATION BE SHARED WITH ANYONE?

In short: We only share your information with consent, to provide services, comply with laws, or fulfill business obligations.

We may share your data based on:

Consent

When you give specific permission.

Legitimate Interests

When necessary for the normal operation of our business.

Performance of a Contract

To fulfill your appointments, payments, or product orders.

Legal Obligations

If required by law, court orders, or government requests.

Vital Interests

To prevent fraud, address safety concerns, or protect our rights.

Third-Party Service Providers

We may share information with:

  • Acuity Scheduling (booking)

  • Mailchimp (email marketing)

  • Shopify (online store)

  • Payment processors

  • Cloud hosting services

These providers access your information only as needed to perform their services.

We do not sell or rent personal data.


4. HOW LONG DO WE KEEP YOUR INFORMATION?

In short: Only as long as necessary to fulfill the purposes outlined in this policy, unless required by law.

We typically keep personal information for up to 1 year, unless:

  • You are an active client

  • We are required to keep records longer (e.g., financial or legal purposes)

When information is no longer needed, it will be deleted, anonymized, or securely stored until deletion is possible.


5. HOW DO WE KEEP YOUR INFORMATION SAFE?

In short: We use industry-standard technical and organizational security measures to protect your personal information.

However, no online platform is 100% secure. Transmission of personal information is at your own risk. You should access our Services in a secure environment.


6. DO WE COLLECT INFORMATION FROM MINORS?

In short: We do not knowingly collect data from or market to individuals under 18 years old.

If we learn that personal information from a minor has been collected, we will delete it promptly.
If you believe we may have collected data from someone under 18, please contact us at info@estheticsbyrasheeda.com.


7. WHAT ARE YOUR PRIVACY RIGHTS?

In short: You may review, update, or request deletion of your personal information at any time.

Residents of the European Economic Area have additional rights under GDPR, including the right to lodge a complaint with a supervisory authority.


8. CONTROLS FOR DO-NOT-TRACK (DNT) FEATURES

We do not currently respond to DNT browser signals due to lack of a standardized technology. If standards change, we will update this policy accordingly.


9. CALIFORNIA PRIVACY RIGHTS

California residents may request details regarding the sharing of personal information with third parties for direct marketing purposes.

If you are under 18, reside in California, and have posted content publicly, you may request removal.
Requests may be submitted to info@estheticsbyrasheeda.com.


10. DO WE MAKE UPDATES TO THIS POLICY?

In short: Yes. We update this policy as necessary to stay compliant with laws and business changes.

The updated version will be effective immediately upon posting.
We encourage you to review this page periodically.


11. HOW CAN YOU CONTACT US ABOUT THIS POLICY?

If you have questions or comments about this policy, you may contact us at:

info@estheticsbyrasheeda.com

About Rasheeda

Rasheeda is a renowned Licensed Esthetician & Skincare specialist who specializes in corrective and advanced treatments. With over five years of experience, she’s passionate about helping women gain their confidence back through skin healing treatments. Rasheeda holds several certifications such as chemical peels, microneedling and laser hair removal and has been a certified acne expert since 2021. 

Rasheeda’s passion for esthetics was fueled by her own skincare issues that she endured as a young adult. “Growing up, I struggled with acne and hyperpigmentation that I would consistently hide under so much makeup. I’ve visited several dermatologists to no avail, and then I finally saw an esthetician. From that point on my perspective on skin changed & I was inspired to learn the science behind skin health. I dedicated my career to helping others heal their skin holistically, especially women who feel unseen in the beauty industry”

I don’t believe in sacrificing a restorative experience for the sake of clinical results, in fact I believe they can coexist. My approach blends science, intention and stress management- helping women feel rejuvenated after every appointment and confident that their skin received the help it needs.

“Where Relaxation Meets Results”

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